boldwebstudio.com

Hair Salon Business

About The Project

Gwendos Unisex Braids and Barber Shop is a premium hair braiding and grooming salon based in Laurel, Maryland. The client needed a digital transformation to streamline appointment scheduling, employee coordination, and customer interaction. We developed a modern, professional website using WordPress and Amelia Booking, integrating robust management features to serve both salon staff and clients with ease.

Challenge and Solution

Challenge:
The salon operated without a centralized system for managing bookings, staff schedules, events, or customer relationships. Manual processes created confusion, missed appointments, and limited business growth.

Solution:
We delivered a full-featured salon management platform with:

  • Customer-facing booking system for appointments and events

  • Employee dashboards for schedule and package management

  • Admin controls to oversee all operations

  • Google Calendar, Zoom & Google Meet integration

  • Automated appointment reminders to reduce no-shows

  • Invoice generation and printing for client and business records

  • Statistics dashboard to monitor business growth

  • CRM functionality for maintaining customer relationships

  • Bulk booking, package selling, and future-ready capabilities for scaling

This solution didn’t just improve operations — it future-proofed their business.

⏱️ Delivery Time

3 weeks, including branding, full feature integration, content setup, training, and client on-boarding.

Project info

Clients Location: Greenbelt, Maryland
SERVICES: Web development and Digital Marketing
Delivery Timeline: 3 weeks
Team: 1 Fullstack developer
Technologies: Wordpress CMS, PHP, CSS3, Jquery, Amelia booking
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Gwendos Unisex Braids and Barber Shop

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Result

  • +60% increase in online bookings within the first month

  • Zero missed appointments thanks to automated reminders and calendar sync

  • Admin can now assign staff, track revenue, and manage clients from one dashboard

  • Clients enjoy seamless booking, rebooking, and cancellation experience

  • Empowered staff with personal dashboards to manage their schedule and performance

  • Business positioned for future growth through events, packages, and CRM

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